Katie Kirsopp

FRACTIONAL COO

You've outgrown
being
managed.
You need someone
who can see what you can't

I'm Katie. I work inside your business — not from the sidelines — to build the operational infrastructure that lets you step back without anything falling apart.

Limited availability. Right now, there's one spot

FRACTIONAL COO

You've outgrown
being
managed.
You need someone
who can see what you can't

I'm Katie. I work inside your business — not from the sidelines — to build the operational infrastructure that lets you step back without anything falling apart.

Limited availability. Right now, there's one spot

Sound familiar?

You're not struggling because you're bad at business.

You're struggling because you built something that needed you at the centre of it — and now it's too big to run that way. And nobody has ever actually helped you rebuild it from the inside.

You've probably tried things. A new hire who needed more managing than they saved you. A consultant who handed you a strategy doc and disappeared. Systems that made complete sense on paper but nobody actually followed.

And so you went back to doing it yourself. Because at least then you knew it would get done.

But that's not scaling. That's surviving on your own capability. And you know — if you're honest — that it's not sustainable.

You're holding your team's questions. You're holding your clients' expectations. You're holding the vision and the deadlines and the decisions and the fires. All of it. All at once.

The problem isn't that you need to work harder. The problem is that your business was never built to hold itself without you. And that needs to change.

HOW I GOT HERE

I was once told I was a terrible VA.

Not because I couldn't do the work. Because I couldn't just do the work.

Every business I went into, I couldn't help it. I saw what was breaking. I saw why the same problems kept coming back. I saw the pattern underneath the chaos — and I couldn't leave it alone.

Turns out, that's not a VA skill.

That's a COO skill.

It took someone telling me I was bad at one thing to realise I was built for something else entirely.

After 10+ years inside businesses from $400K to multi-7 figures, I've worked behind the scenes with some of the biggest names in this industry. Built out the support, the systems, the structure that allowed them to actually live their life. To step back. To breathe. To show up as the face of their business without it all falling apart without them.

I don't share screenshots. I don't shout about wins. That's just not how I operate. I'm private by nature, and fiercely protective of the people I work with. My validation has never been about the aesthetics — it comes from watching what becomes possible when a business is finally built to hold its founder.

That's the magic for me. That's my why.

THE FRAMEWORK

The People On Purpose Model

Most founders have all three pieces. They're just not working together. That's what I fix.

01

People

Clear ownership. Defined authority. A team that knows what's theirs and can move without you in the room. Not managed — trusted.

02

Structure

Systems and AI integration that support independent action. Processes that actually get followed. A business that holds when you step back.

03

Strategy

The operational layer that connects your vision to what the business can actually execute — so growth stops depending on your bandwidth.

Not from the sidelines. Not with a cookie-cutter framework that worked for someone else. Inside your business. Built around how you actually work. Until the day you don't need me anymore — and that's always the goal.

WHO IS THIS FOR

You're ready for this if —

You've built something real and you're hitting a wall that more effort won't fix.

You're at $400K–$2M+ revenue

but you're still the one everything runs through. Nothing moves without you in it.

You have a team

You have a teambut you're still the one everything runs through. Nothing moves without you in it.

You've tried systems

— tools, frameworks, consultants — and they didn't stick because nothing was built around how you actually operate.

You want to step back

from the day-to-day and into your zone of genius. But right now, you can't. Not really.

This isn't for founders still figuring out product-market fit, or those looking for a consultant to hand them a strategy and leave. I work inside businesses. That requires access, trust, and someone who's genuinely ready to build.

A little more about me

10+

Years inside businesses

$400K

to multi-7 figures — range of clients

I'm funnier than I look on a sales page. Give me five minutes and I promise you'll laugh.

I'm fiercely loyal — to my clients, to my people, to the work. Once I'm in, I'm all in.

I'm a mum of two. I don't have the balance thing perfectly figured out — nobody does — but I wouldn't have it any other way. It keeps me real.

I'm an Enneagram 7 and a Human Design Projector, which means I'm a big picture thinker who sees patterns most people miss. I've learned to use that as a superpower rather than fight it.

And here's the thing that really drives me:

I don't want to be on the stage. I want to be the reason you can be.

There is nothing — genuinely nothing — that fills me up more than watching a client step into their zone of genius because the business behind them is finally built to hold them there.

The best seat in the house isn't the spotlight. It's the one just off stage, knowing you helped make it happen.

A few things you won't find on a resume

Started as a VA. Built an agency. Moved into business management. Now COO. Every step was deliberate.

Consistent high six-figure revenue since day one — without the screenshots or the noise.

I believe in people and technology working together — not instead of each other.

The difference between a team operating at 80% and one operating at 100% is the thing I think about most.

Ready to talk?

Your business should be
Built To Hold You

One conversation is all it takes to know if we're the right fit. No pressure, no pitch. Just an honest look at where you are and what's possible.

I work with a small number of clients at a time — so availability is genuinely limited.

Every business I went into, I couldn't help it. I saw what was breaking.

I saw why the same problems kept coming back. I saw the pattern underneath the chaos and I couldn't leave it alone.

 

Turns out, that's not a VA skill.

 

That's a COO skill.

And it took someone telling me I was bad at one thing to realise I was built for something else entirely.

I know what it feels like to be the one holding everything together.

 

I've been the person with the phone that never stopped. Answering the same questions on repeat. Lying awake not because of the workload — but because nothing felt certain. Watching a team that should have been making things easier somehow making things harder, and not knowing if the problem was them, or the systems, or me.

 

I burned out. Not dramatically. Not all at once. Just slowly, quietly — the way burnout actually happens. Everything came through me. Every question, every decision, every problem. I had no filter. I was working seven days a week. My phone never stopped.

 

I needed to be needed — and I'd built a business that needed me for everything.

"

The clients suffered. Because I couldn't give my full attention to anyone when I was trying to give everything to everyone."

Katie Kirsopp

And then came the hardest lesson — the one that changed everything.

 

The problem wasn't my team. The problem was that I'd never given them the structure, the context, or the why they needed to actually succeed. I'd just kept pulling it all back to me every time something went wrong — and calling that control.

 

It wasn't. It was exhaustion with a different name.

 

So I scaled back. Got lean. Got deliberate. Rebuilt everything — for myself first, then for my clients. And I used every mistake, every burnout, every hard lesson to build something different.

 

Now my days have space in them. I go to school drop-offs and assemblies. I travel. I'm present for my life in a way I couldn't be before — not because I stopped caring about the work, but because I finally built the work to hold without me being at the centre of every single thing.

 

That's exactly what I build for my clients.

 

Not because I read about it. Because I lived the alternative. And I know exactly where it leads.

I've spent over ten years inside other people's businesses — from $400k to multi-seven figures. And in that time I've learned one thing above everything else:

"

The chaos isn't the problem. The chaos is what happens when a business grows faster than its foundation.."

Katie Kirsopp

My brain works in patterns. I can walk into a business carrying months of overwhelm and see — quickly, clearly — what's actually happening underneath it. Not just what's broken, but why it keeps breaking. Not just what the team isn't doing, but why they can't.

 

That ability — to see the full picture at once, to hold the complexity without flinching, to know what needs to happen and in what order — is what I bring into every business I work in.

 

And I stay until it's working. Really working. Not handed-over-in-a-Notion-doc working. Actually working.

Most founders who come to me have tried the tools. The systems. The hires. And something always got in the way. Something always stayed half-finished. The same questions kept landing back on their desk.

 

That's not a team problem. That's a structure problem.

 

The work I do is built on what I call the People on Purpose model — and it's exactly what it sounds like. People first. Always.

 

People.

Clear ownership. Defined authority. A team that knows what's theirs and can move without you in the room.

 

Structure.

Systems and AI integration that support independent action. Processes that actually get followed. A business that holds when you step back.

 

Strategy.

The operational layer that connects your vision to what the business can actually execute — so growth stops depending on your bandwidth.

 

Most founders have all three. They're just not working together.

That's what I fix.

 

Not from the sidelines. Not with a framework that worked for someone else.

 

Inside your business. Built around how you actually work.

 

Until the day you don't need me anymore.

 

That's always the goal.

 

It's not even 9am and Slack is already going.

Fast-forward to 9:30pm. You close your laptop. And the mental checklist starts.

Did the replay email go out? Did that onboarding sequence trigger? Was the refund processed correctly? Are reminders set for tomorrow's calls? You don't know for certain. So your brain keeps running.

Not because you're anxious by nature, but because deep down, you know the backend only holds together when you're watching it.

THE REAL DIAGNOSIS

Your team isn't incompetent. They're capable people operating inside a structure that was never fully built. Nobody truly owns decisions, so everything escalates. Client comms pause for your sign-off. Refunds sit until you confirm. Tasks drift until you check in.

And somewhere underneath it all, you already know: if revenue doubled tomorrow, the backend would crack. So you hesitate to push for it.

That hesitation is your ceiling.
Not a mindset issue. A structural one.

WHAT THIS IS

THIS IS

STRUCTURAL

CHANGE.

x NOT MINDSET COACHING

x NOT A DONE-FOR-YOU AGENCY

x NOT TEMPLATE AND A HANDSHAKE

A STRATEGIC RIGHT HAND INSIDE YOUR BUSINESS

The Vision to Execution Intensive is a 3-month, high-touch operating partnership for online coaches and consultants with one to ten contractors or founders who are ready to build their first real team.

I step in as your strategic right hand. Not to manage tasks. To rebuild how your entire business operates so it stops depending on your constant presence to function.

This is built around your business, your team, your standards, and the way you want to lead. I don't hand you a framework and leave. I stay in it with you, refining as you grow, holding the infrastructure so it never becomes your problem again.

THE PROCESS

HOW IT WORKS

Three months. Three phases. One complete transformation.

MONTH ONE

CLARITY

The 90-Minute Extraction + Your 90-Day Ops Plan

We start with one 90-minute Zoom session where I pull everything out of your head: what's fragile, what keeps repeating, where decisions default back to you, and what would break if volume doubled tomorrow. From that single conversation, you walk away with a written 90-Day Ops Plan and direct Telegram access so nothing piles up between calls.

What comes off your plate first, and who takes it

Where decision authority needs to shift

What stops immediately vs. what gets rebuilt properly

Where contractor overlap is quietly costing you

It feels like someone closed 40 browser tabs in your brain. You can see the structure. You exhale.

MONTH TWO

TRACTION

Install, Implement, Hand Over

We implement your plan, not by uploading templates and hoping they stick, but by actually changing how your team operates day to day. Single ownership per outcome. Clear boundaries. A recommendation-first culture that replaces the endless approval loop.

One owner per outcome. No more tasks that half-belong to everyone

Defined refund criteria and client communication boundaries

Contractor roles reviewed, overlaps removed

Work landing without you chasing it

Your team stops asking "is this okay?" and starts moving. You finish your own strategic work again.

MONTH THREE

SPACE

Pressure-Test, Refine, Step Back

Month 3 is proof, not change. We stress-test everything — decision authority, escalation rules, accountability — until the business holds without you in the room. Routine tasks run without your input. The backend hums without you monitoring it before bed.

Approving routine emails

Processing standard refunds

Checking five tools before you sleep

Fixing things at night that should have been handled by 3pm

There's white space in your calendar. 10+ hours back every week. The question in your head shifts from "did that get done?" to "what do I want to build next?"

WHAT THIS IS

WHAT HAPPENS

IF NOTHING CHANGES

More clients mean more Slack. More revenue means more refunds on your desk. More contractors mean more confusion. The same problems repeat, just louder, at higher stakes. The mental tabs multiply. The ceiling stays exactly where it is.

MORE CLIENTS →

More Slack. More questions. More of you needed.

MORE REVENUE →

More refunds landing back on your plate

MORE CONTRACTORS →

More confusion. More overlap. More you.

This isn't a scare tactic. It's the pattern I see every time a founder waits another six months to fix the foundation they're building on.

THE RIGHT FIT

THIS IS FOR YOU IF...

You're generating between $400K and $1.5M. You run group programs or high-ticket services. You have one to ten contractors, or you're at the point where your next hire needs to be exactly the right one.

You feel like the operational glue holding everything together

Your team is capable but still escalates everything to you

You'd hesitate to double your client load tomorrow

You want a right hand who leads the back end, not just manages tasks

You're ready to actually change how your business operates

This is not for you if...

You're just starting out, operating solo, or looking for a template pack you can implement on your own. This engagement works because both sides show up fully. If you're not ready to change how the business operates, this isn't the right fit, and I'd rather be honest about that upfront.

THE INVESTMENT

Ready to Stop
Being the Bottleneck?

Three months. Real change. Five founders maximum.

PAY MONTHLY

$1,997 AUD / month

3-month commitment · $5,991 total

90-minute deep-dive extraction session

Written personalised 90-Day Ops Plan

Direct Telegram access throughout

Full Month 2 implementation & team work

Month 3 pressure-testing & handover

BEST VALUE

PAY IN FULL

$4,997 AUD

Single payment · Save $1,000

Everything included in the Payment Plan

One payment — nothing to track

No monthly reminders or billing dates to manage

Full 3-month engagement secured from day one

Peace of mind from the moment you say yes

The next step isn't payment.

It's a conversation.

BOOK YOUR CALL

Book a free 30-minute call below and let's talk about where your business is right now and what's possible over the next 3 months.

This engagement is capped at five founders at any one time. Private. High-touch. Built for founders ready to operate like a company.

WHAT THIS IS

"You were never meant to carry all of this."

If you've read this far and it feels uncomfortably familiar, that recognition is worth paying attention to. Let's build a business that works with you, not one that constantly needs you to work for it.

Katie x

Visionaries I have partnerned with
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© 2026 Katie Kirsopp · Strategic Right Hand · Fractional COO